Bancos e carteiras digitais têm recorde de downloads; Nubank, Bitz e PicPay lideram
Os bancos e carteiras digitais tiveram um recorde de 24,741 milhões de downloads no Brasil em março, segundo uma pesquisa do Bank of America com dados da Sensor Tower, que acompanha informações da Apple Store e Google Play. Trata-se de uma alta de 20,9% em relação a fevereiro e de 12,0% na comparação com março do ano passado.
Os aplicativos mais baixados foram Nubank (3,458 milhões), Bitz (3,412 milhões), PicPay (2,144 milhão), C6 Bank (2,018 milhão) e Inter (1,576 milhão).
“O recorde foi sustentado pelo forte desempenho de quase todos os bancos digitais e e-wallets, com maior contribuição do Nubank e Bitz, ambos com nível histórico de downloads”, diz o BofA.
Entre os bancos tradicionais, os downloads somaram 11,477 milhões em março, com alta mensal de 29,6% e anual de 24,0%. A pesquisa do BofA separa os downloads da Caixa (2,148 milhões) dos da Caixa Tem (3,528 milhões). Na sequência aparecem Bradesco (1,629 milhão), Itaú Unibanco (1,437 milhão), Banco do Brasil (1,369 milhão) e Santander Brasil (1,366 milhão).
“O Caixa Tem foi o líder no mês, à medida que o aplicativo se recupera, provavelmente impulsionado pelo programa de microcrédito da Caixa”, explica o relatório.
Em termos de plataformas de investimento, foram 1,296 milhão de downloads em março, com queda mensal de 6,3% e anual de...
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