BIG group sues Casas Bahia because of letter B
The BIG Group (former Walmart Brasil) filed a civil suit against Via Varejo, owner of retailer network Casas Bahia, alleging unfair competition. The case is in progress at the 2nd Regional Court of Business in Barueri, São Paulo. The bone of the contention is Casas Bahia's advertising material, specifically the letter B on its logo. According to...
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