Com atraso, Santander passa a oferecer tags de pedágio para clientes
O Santander Brasil e o Sem Parar vão passar a oferecer uma tag de pedágio livre de mensalidade para os mais de 50 milhões de clientes do banco. Como o Valor mostrou em maio, bancos e fintechs têm acirrado a disputa nas tags, que são uma forma de atrair e engajar clientes.Enquanto Itaú tem uma fatia de 50% na ConectCar e Bradesco e Itaú são sócios da Velo (que está sob o guarda-chuva do grupo Elopar), o Santander era o único dos grandes bancos que ainda não oferecia tag com benefícios para seus clientes.A partir de agora, os clientes do Santander que possuem cartão de crédito poderão adquirir a tag com isenção de mensalidade. "Estamos satisfeitos com a evolução dessa parceria e com a cocriação da tag Santander Sem Parar, que traz ao cliente agilidade, comodidade e segurança", diz Carlos Gazaffi, presidente do Sem Parar."Criamos o...
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