Serasa compra PagueVeloz na primeira aquisição focada em serviço para consumidor
A Serasa Experian fechou um acordo para comprar a fintech PagueVeloz, na sua primeira aquisição na vertical de serviços para consumidores (B2C). O valor não foi revelado.
O foco é intensificar a atuação em mercados de alto valor e que alavanquem a combinação entre a expertise em dados e “analytics” da empresa com inovações específicas de cada segmento.
No ecossistema da Serasa, o cliente primeiro consulta seu CPF, em seguida quita as dívidas e, depois, há uma demanda por crédito, que a Serasa oferece indiretamente, através de um marketplace.
Com a PagueVeloz, o...
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